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Joshua Parker
Director of eCommerce & Marketing
As the Director of eCommerce & Marketing at Melfred Borzall, Inc., I drive the online sales strategy for a global leader in industrial drilling equipment. With 6.5 years of experience, I've boosted revenue, market share, and customer loyalty through innovative multi-channel campaigns. My core skills include e-commerce optimization, creative strategy, and web development. Holding an MBA in entrepreneurship & marketing strategy from Brandman University, I also founded Parker Allen Studios, guiding small business owners to enhance ROI. I excel at delivering value to stakeholders, solving problems, seizing opportunities, and fostering collaboration to achieve ambitious goals in eCommerce and marketing.
Accomplishments
KEY ACHIEVEMENTS
Launched eCommerce
Developed, launched, and grew an
eCommerce channel to $650k for
generational company
2X+ Company Growth
Disruptive growth for 75-year-old
company going from $12M to $27M
in the past 5 years
Created & Sold a Brand
Launched & sold a product-based
brand for 3X annual revenue in 3
years
Email Marketing
Email Marketing Nurture Strategy 200% growth
eLearning Company
Launch eLearning Company in Mortgage Industry